Newsbrief
August 4, 2020
Essential tools for cultivating new farm business
Grab your John Deere hat! There’s a trove of great resources to help you sow new farm business. Review the overview brochure, coverage highlights and appetite guide to see what you can offer your farm clients, and then use the cobrandable marketing materials to start prospecting<sup>1<sup/>. Want to learn how easy it is to quote farm in eCLIQ<sup>®</sup>? Sign up for the upcoming webinar, taking place Aug. 20 at 2 p.m. ET.
And remember – for every policy you quote and issue in eCLIQ through Sept. 30, 2020, you’ll receive two Instant Incentives™ spins, putting up to $100 in your pocket<sup>2<sup/>.
<sup>1<sup/>Farm not available in AK, CT, DE, FL, HI, LA, MA, ME, NH, NJ, NY, RI and VT.
<sup>2<sup/>For participating agencies only.
Grab your John Deere hat! There’s a trove of great resources to help you sow new farm business. Review the overview brochure, coverage highlights and appetite guide to see what you can offer your farm clients, and then use the cobrandable marketing materials to start prospecting<sup>1<sup/>. Want to learn how easy it is to quote…
Tour our revamped YouTube channel
If a picture is worth 1,000 words, how much is a video worth? Skip the math and take a tour of our revamped YouTube channel to see for yourself.
New playlists are organized by topic — so you can easily find informative videos to help educate clients on coverage options, watch agents tell inspiring stories or pick up a few business tips from independent agents and our agency capabilities team. Be sure to subscribe so you can stay up to date.
If a picture is worth 1,000 words, how much is a video worth? Skip the math and take a tour of our revamped YouTube channel to see for yourself. New playlists are organized by topic — so you can easily find informative videos to help educate clients on coverage options, watch agents tell inspiring…
New virtual classes: Learn Google analytics, Adwords and more
Building your agency presence online and retaining customers is no small feat — but we’ve got you covered! Check out these classes that teach you how to get found on online, build a rock-solid client referral program, target social media audiences and more. Plus, we’re introducing two new classes — Google Analytics and Google Ads 101!
Building your agency presence online and retaining customers is no small feat — but we’ve got you covered! Check out these classes that teach you how to get found on online, build a rock-solid client referral program, target social media audiences and more. Plus, we’re introducing two new classes — Google Analytics and Google Ads…
Go where the fish are biting: Custom target markets
Join us over a thermos of fresh brew, and we’ll show you our secret spot: 12 custom target market segments in the $25,000-$250,000 premium range with a track record of profitability. Learn to successfully write these segments and optimize your hit ratio. Lure new business with our extensive marketing materials and safety resources.
Register now for a brief 20-minutes coffee break to learn more and have a chance to win a $25 gift card!
Join us over a thermos of fresh brew, and we’ll show you our secret spot: 12 custom target market segments in the $25,000-$250,000 premium range with a track record of profitability. Learn to successfully write these segments and optimize your hit ratio. Lure new business with our extensive marketing materials and safety resources. Register…
In Case You Missed It
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July 16, 2019
- Marketing Dispelling myths about millennial consumers.
- Products Find new opportunities to write Inland Marine.
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- Risk Control Risk control resources at your fingertips.
- Training/Resources Continuing education opportunities (Oct – Dec).
August 22, 2019
November 5, 2019
November 19, 2019
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- Appetite/Industries, Risk Control Ready your retail clients for the holiday season
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January 21, 2020
- Marketing 20 insurance leaders to watch in 2020
- Appetite/Industries Interactive small business appetite guide
- Products New inland marine eCLIQ® guidelines
- Appetite/Industries 12 target segments for 2020
- Training/Resources Learn about our Agent Giving Program
- Training/Resources Boost your productivity at the office
February 18, 2020
- Appetite/Industries We’re hungry for food and beverage manufacturers
- Training/Resources Find the right marketing training program!
- Marketing Apply for Change Agents™ Fighting Hunger
- Billing/Premium Audit, Online Resources Billing self-service on the Agents’ Portal
- Training/Resources Insurance Industry Trends and Key Classes to Target
March 3, 2020
- Appetite/Industries Grow your book with industrial equipment manufacturers
- Claims Telemedicine: Rapid care for injured workers
- Marketing Double spins ends March 31!
- Marketing News you can use – now on all your favorite social media channels!
- Training/Resources Register soon: Agent development programs
March 17, 2020
- Appetite/Industries Get paid more for writing workers compensation
- Training/Resources New virtual, self-paced marketing training
- Marketing Here are the 17 Make More Happen™ winners
- Training/Resources Flexible solutions for property on the move
- Training/Resources Have time for a professional development snack?
May 12, 2020
- Online Resources Staying connected to clients during office closures
- Products Inland marine COVID-19 impact and response
- Appetite/Industries Ready to dabble in durable goods wholesalers?
- Online Resources Check out our updated small business appetite guide
- Training/Resources Improve your selling skills in just 20 minutes per week!
May 26, 2020
- Risk Control Builder’s risk: Protecting the jobsite
- Risk Control Commercial umbrella rates are trending up
- Training/Resources Have 20 minutes? Learn how inland marine can help you build your book
- Billing/Premium Audit Extended to June 15: Billing leniency
- Billing/Premium Audit Pay-as-you-go billing is more important than ever
June 9, 2020
August 18, 2020
- Products Clients experiencing project delays? They could save big with inland marine
- Appetite/Industries Hit pay dirt with excavation and grading contractors
- Appetite/Industries Write vineyards and wineries with us!
- Products Don’t forget: Double spins on all products!
- Training/Resources Get 10% off industry-leading training for CSRs, producers and marketers
- Risk Control Wildfires are on the rise
September 1, 2020
- Risk Control An important layer of protection for farm
- Online Resources Everything you need to know about service and supply bonds
- Products It’s easier than ever to quote inland marine in eCLIQ®
- Products The simplest way to write BOP and auto
- Appetite/Industries Set your sights on custom target markets
- Training/Resources Brush up on your selling and retention skills in just 20 minutes per week!