In this brave new world of persistent security threats, it’s critical that we do everything we can to safeguard system access and protect sensitive customer data.

To that end, Liberty Mutual will be rolling out a new portal password policy that will require both stronger passwords and annual password resets.

Password reset requests

In the coming weeks, we will start reaching out to agents by email, asking them to reset the passwords they use to access the Agents’ Portal. Your new password will need to meet new requirements for the minimum number and type of characters used.

To update your password when your time comes, visit the Reset Password page on the Agents’ Portal and follow the instructions for creating a new password.

Note that requests will roll out in waves, so it may take some time before you receive your password reset email.

Important: Forced password resets

If you do not reset your password when requested, the system will eventually reset your password automatically.

If you encounter an Invalid Login Attempt message after entering your old password, you will need to reset your credentials. To do so, simply click the Reset Password link and follow the provided instructions.

The party’s winding down, but it’s not over yet! You have ten more days to earn an extra Instant Incentives™ spin for every commercial auto, monoline general liability and business owner’s policy you issue – up to $100 per policy!

Take advantage of this limited-time offer and get spinning today!

Offer not available in California. 

Independent agents will have the chance to get in-person advice directly from our experts at a pair of upcoming conferences. Our Agency Growth Strategy team will have booths at two major industry events in Nashville: Applied Net Oct. 2-5 and the Insurance Agents Owners Alliance (IAOA) Innovation 22 conference Oct. 6-8.

Stop by our booths at both events to learn about the best digital marketing tools, tactics and solutions to help you grow your business and better serve clients — from the carrier voted #1 for innovation by independent agents.

In addition, our experts will participate in the following informative sessions at Applied Net. See the conference schedule for complete details.

How to stay in business when you can’t get into your business

Monday, Oct. 3, 11:00 a.m. – noon

You can’t prevent a natural disaster, but you can prepare for one. Learn why a disaster plan is a must for your agency, and how to create one, in this session delivered by Safeco’s Dale Steinke.

Maximize your free Google profile to drive more leads

Tuesday, Oct. 4, 4:15 – 5:00 p.m.

Bring your laptop and follow along as Safeco digital marketing expert, Stacie Cooper, shows you how to improve your Google profile, generate online reviews and use paid ads to boost your search ranking.

How to transform your agency and think like a marketer

Tuesday, Oct. 4, 4:15 – 5:00 p.m.

Safeco marketing expert, Shannon Chatman, explains how insurance consumer behavior is changing and offers real-life examples of what agencies can do right now to reach more prospects and grow their businesses.

Sales and marketing automation best practices          

Wednesday, Oct. 5, 8:30 – 9:30 a.m.

Learn how Applied Marketing Automation™ can help your agency increase sales and operate more efficiently. Panelists, including Safeco digital marketing expert Stacie Cooper, will also share case studies and discuss best practices.