Newsbrief
January 17, 2023

CA: How we’re complying with the California Privacy Rights Act
Effective Jan. 1, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) require companies doing business in California, including Liberty Mutual, to provide increased control to California residents about their personal information. Both laws apply to all personal information – anything that directly or indirectly identifies a person.
California residents have the right to:
- Request a copy of their personal data or information we have collected (this right is referred to as a Subject Access Request or a Request to Know).
- Request deletion of their personal information (subject to many exceptions).
- Request that we correct personal information.
- Opt out of the sale of personal information (i.e., sharing of their data).
To exercise the right to know, delete or to correct information, California residents can fill out this form to make a request.
We’ve also introduced a privacy preference center so California customers can exercise their opt-out rights. This online form captures the new choices customers have to control our use of their information.
California residents have the right to request that Liberty Mutual limit the use and disclosure of their sensitive information to that which is necessary to perform the services reasonably expected by an average customer who requests these services, with some identified exceptions.
California residents may also opt out of sharing personal data for cross-context behavioral advertising. If someone opts out, this means, for example, that after they visit libertymutual.com they will not see a targeted, personalized ad on a different website or social media platform.
Resources for you
If a customer asks about getting a copy of their data, deleting their data or both, direct them to the online form to submit a request.
If a customer asks about opting out of using their sensitive information or sharing of their data you should provide them with the link to the new preference center. There are instructions on this form that will guide the individual through the process.
You can also direct your customers to the privacy team at privacy@libertymutual.com. Customers can also call the presidential services team at 800-344-0197 or write to the privacy team and mail their request to:
Liberty Mutual Insurance Company
175 Berkeley St., 6th Floor
Boston, MA 02116
Keep in mind that customers don’t have to mention CCPA, CPRA or any official term. Your customers may ask for a copy of their personal information collected, they may mention their right to have their information deleted or erased from Liberty Mutual’s databases or systems, or they may ask about how to learn more about how their privacy is protected.
In any of these or similar situations, please refer them to the resources above. And consider bookmarking lmi.co/caprivacynotices for easy access to all forms and privacy notices in one place.
Effective Jan. 1, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) require companies doing business in California, including Liberty Mutual, to provide increased control to California residents about their personal information. Both laws apply to all personal information – anything that directly or indirectly identifies a person. California residents have…

Boost your agency’s success with marketing automation
Client relationships are foundational to your agency’s success. Sending the right message at the right time can help you generate more policies per customer, gain more referrals and increase retention by deepening client relationships. But did you know you can automate most of these communications?
Join us Tuesday, Feb. 7, for a live webinar about marketing automation. You’ll learn how marketing automation can revolutionize your agency’s operations and how to put it into practice immediately. Register now!
More opportunities to learn
Check out our full line up of instructor-led webinars on lead generation, new client onboarding, increasing referrals and more.
Client relationships are foundational to your agency’s success. Sending the right message at the right time can help you generate more policies per customer, gain more referrals and increase retention by deepening client relationships. But did you know you can automate most of these communications? Join us Tuesday, Feb. 7, for a live webinar…

New post-bind review process for workers compensation policies
Audience: AL, AZ, AR, CO, CT, FL, GA, IA, KS, MD, MS, MO, NE, NV, OK, RI, SC, SD, TN, TX, VT
To improve data accuracy and ensure your clients have the protection they need, we are making changes to our post-bind review process for workers compensation policies in select states.
Beginning Jan. 17, workers compensation policies will go through a review process to ensure the payroll listed on the policy is accurate. If we believe your client’s policy has incorrect payroll listed, we will send you an email with additional information and next steps.
Improving the accuracy of customer data will allow us to make our business rates more competitive, stabilize our renewal rates and help you sustain profitable growth.
Audience: AL, AZ, AR, CO, CT, FL, GA, IA, KS, MD, MS, MO, NE, NV, OK, RI, SC, SD, TN, TX, VT To improve data accuracy and ensure your clients have the protection they need, we are making changes to our post-bind review process for workers compensation policies in select states. Beginning Jan. 17,…

Reminder: New portal password policy rollout underway
We’re continuing to roll out our new portal password policy, which requires stronger passwords and annual password resets for all the user IDs you use to access our systems.
To comply with the policy, your new passwords must meet the following requirements:
- Cannot match your last 10 passwords
- Must be a minimum of 12 characters long
- Must contain at least one lowercase letter
- Must contain at least one uppercase letter
- Must contain at least one number or one of the following special characters:
. ~ ! @ # $ % ^ ( ) = { } | : ? – _ / \ [ ] - Must begin with a letter or number (password cannot begin with a special character)
- Cannot use the word “password”
Note: you need to reset your password for every ID you use to access the Agents’ Portal.
Update your password today
We’ll continue reaching out to agents by email over the next few months, asking them to reset the passwords they use to access the Agents’ Portal. If you do not reset your password when requested, the system will eventually reset your password automatically.
You can avoid the inconvenience of encountering a forced password reset during your workday by changing your password today. To update your password, visit the Reset Password page on the Agents’ Portal and follow the instructions for creating a new password.
Once you’ve reset your password in the Agents’ Portal, your new credentials will carry over to other Liberty Mutual portals. This includes Liberty Mutual Surety business, mid-to-large commercial business and RISKTRAC.
We’re continuing to roll out our new portal password policy, which requires stronger passwords and annual password resets for all the user IDs you use to access our systems. To comply with the policy, your new passwords must meet the following requirements: Cannot match your last 10 passwords Must be a minimum of 12…
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